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Facebook video is booming, with 4B views per day

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Computerworld - Besides connecting with friends, Facebook is fast becoming the place to watch videos. Billions of videos. Facebook is now serving up more than 4 billion videos to its users daily, CEO Mark Zuckerberg said Wednesday. The figure is striking in part because it's increasing so fast: In January, Facebook was showing 3 billion videos a day. "Video is a big opportunity for us," COO Sheryl Sandberg said during Facebook's quarterly earnings call. Besides being a way for users to share content, it's a way for marketers to advertise on the site. One reason Facebook's viewing count is so high is that videos uploaded to Facebook now play automatically. Facebook defines a view as three seconds or more, so people are likely to rack up views just scrolling through their news feed. Still, it's an indication of how much video is on the site.To read this article in full or to leave a comment, please click here

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